000 00417 a2200157 4500
020 _a9788189981334
_c695.00
082 _a070.3
_bPra/R
090 _c8580
_d8580
100 _aPrasad, Rajiv Ranjan
245 _aAdvretising
_bthe social challenge
_cRajiv Ranjan Prasad
260 _aDelhi
_bSwastik
_c2009
300 _a280 p.
_c22 cm.
650 _aadvertising
_xJournalism
653 _aMass communication
942 _cBK
999 _c8413
_d8422