000 00604 a2200169 4500
020 _a81-7224-373-1
_c225.00
082 _a384.54J
_bKum/K
090 _c118
_d118
100 _aKumar, Keval J.
245 _aMass communication in India
_cKeval J. Kumar
250 _a3rd ed.
260 _aMumbai
_bJaico Publishing
_c2009
300 _a407p.
_c21cm.
505 _aContents: Communication theory, mass media,Psychology and sociology of media audiences, mass communication and society, mass media culture and development, telecommunications etc.
650 _aMass communication
_xJournalism
_zIndia
942 _cBK
999 _c27
_d36